Styling the Limit Message

Set the colours, font, alignment, icon and optional Contact us link of the limit message from the Design page. One global style, shared by every rule.

Prime MOQ Team

Updated August 9, 2026 · 2 min read

Short answer

The Design page controls how the limit message looks on your storefront: background colour, text colour, font size from 10 to 24 pixels, alignment, font family, whether a warning icon shows, and an optional "Contact us" link below the message. It is one global style shared by every rule. Design controls the look, while a rule's Messages card controls the wording.

Styling is global by design, so every limit message on the store looks consistent.
Presets give a checked colour pairing. Picking a custom colour clears the active preset.
The right-hand preview updates instantly, so check contrast before saving.
The optional "Contact us" link turns a blocked cart into a wholesale lead. It is off by default.
Styling only shows up once the app embed is active in your theme.

Before you start

The app embed enabled in your theme

What you can style

The Design page controls the visual appearance of the limit message on your storefront: one global style, shared by the product page and the cart. Unlike a rule's Messages card, which controls the text per rule and language, Design controls the look for every rule across your whole store.

Setting	Options
Background colour	Any colour, via the colour picker
Text colour	Any colour, via the colour picker
Font size	10 to 24 pixels
Text alignment	Left, Center or Right
Font family	Inherit theme font, Helvetica or Georgia
Show warning icon	On or off
"Contact us" button	On or off, plus a Contact Us URL shown once it is on

Style the message

Open the Design page from the Prime MOQ sidebar.

Start from a preset, optionally. Click a preset in the Presets grid for a ready-made background and text colour combination, or skip to manual styling.

Fine-tune colours, font and icon. In the Styling card, adjust background colour, text colour, font size, alignment, font family, and whether to show the warning icon. Picking a custom colour automatically clears the active preset, since you are no longer using it as-is.

Turn on the "Contact us" link, optionally. Tick "Contact us" button in Limit message to add a link below the message inviting a blocked shopper to reach out instead of abandoning the cart, then enter the destination in the Contact Us URL field that appears. Leave the tickbox off if you do not want the link. There is more on this in Turning a Blocked Order into a Wholesale Lead.

Check the live preview. The right-hand preview card updates instantly as you change settings, showing exactly how the message will render, including the Contact us line if you enabled it.

Save. The new styling applies to every rule's message across your store immediately. You do not style rules individually.

Common mistakes

Styling does not seem to apply. Design only affects appearance, and only shows up once the app embed is active in your theme.
The message is hard to read. Presets are pre-checked for contrast, manual colour combinations are not. Check the live preview before saving a light background with light text.
Wanting different styling per rule. Not supported. Styling is global by design so every limit message looks consistent. Use rule-level Messages if you need different wording.

Frequently asked questions

Can I style each rule's message differently?

No. Styling is deliberately global, so every limit message on the store looks the same. Use a rule's Messages card when you need different wording for a specific rule.

I changed the Design settings but nothing changed on my storefront. Why?

Styling only renders once the app embed is enabled in your theme. If the message itself is not appearing at all, that is the app embed rather than the styling.

What happens to a preset if I pick a custom colour?

The preset is cleared, because you are no longer using it as it was defined. Your custom colours are kept, and you can click a preset again to go back.

Will the message inherit my theme's font?

If you set Font family to Inherit theme font, yes. Helvetica and Georgia are also available if you want the message to sit apart from your theme's type.

Is the warning icon required?

No. Show warning icon is a toggle. Turning it off suits brands where an alert icon would read as an error rather than a policy note.

What does the "Contact us" button setting do?

It adds a link below the limit message inviting a blocked shopper to contact you, for a bulk order that falls outside your usual limits but is still worth fulfilling. It is off by default, needs a URL to appear at all, and every click is counted on the Dashboard as Wholesale leads via Contact us.

Does Design styling affect the rule editor's Preview card?

No. The rule Preview reflects your rule's text and logic. Use the Design page's own preview to check the visual styling.

Best for: Making a blocked cart read as intentional policy rather than a broken page.

Applies to: All rules on the store

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